How often must a no call list be scrubbed?

Scrubbing a no call list essentially means reviewing and updating it to ensure that the numbers on that list are current and accurate. The correct answer of every month reflects best practices for maintaining compliance with telemarketing regulations. Regularly scrubbing the list monthly helps to ensure that businesses are not inadvertently contacting individuals who have requested not to receive calls.

This frequency is essential because lists can quickly become outdated as people change phone numbers or request to be added or removed from lists. A monthly schedule allows for timely updates, maintaining the integrity of the database and helping companies adhere to legal requirements, ultimately fostering consumer trust.

Longer intervals, such as quarterly or annually, could lead to potential violations of no-call regulations. These less frequent scrubs may also result in ignoring recent requests from consumers to opt-out, leading to unwanted contact and potential penalties for non-compliance.